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・ Value criticism
・ Value date
・ Value distribution theory of holomorphic functions
・ Value Driven
・ Value Drug Mart
・ Value engineering
・ Value Expectations
・ Value for Money
・ Value for money audit
・ Value grid
・ Value Inquiry Book Series
・ Value investing
・ Value judgment
・ Value Line
・ Value Line Composite Index
Value meal
・ Value measuring methodology
・ Value menu
・ Value migration
・ Value network
・ Value network analysis
・ Value noise
・ Value object
・ Value of control
・ Value of Earth
・ Value of in-force
・ Value of information
・ Value of life
・ Value of lost load
・ Value of money


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Value meal : ウィキペディア英語版
Value meal
A value meal is a group of menu items at a restaurant offered together at a lower price than they would cost individually. They are common at fast food restaurants. Value meals are a common merchandising tactic to facilitate bundling, up-selling, and price discrimination. The perceived creation of a "discount" on individual menu items in exchange for the purchase of a "meal" is also consistent with the Loyalty Marketing school of thought.〔( Super-sizing, value meals, and customer loyalty )〕 Additionally, the term is based on value theory, which utilizes certain marketing tactics to encourage people to spend more money than they originally intended on their purchase.
== References ==



抄文引用元・出典: フリー百科事典『 ウィキペディア(Wikipedia)
ウィキペディアで「Value meal」の詳細全文を読む



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